My favorite TV commercial is Cho-juku Englishmuffin type of bread made by Pasco.
This ad targeted at everyone.There are a woman, three boys and a bear in this advertisement.This woman is Japanese famous actor. This commercial took place in the forest.They are cooking and eating in the forest.This commercial music are feld like soft atmosphere.Because Children are so cute, who have seen feeling friendly.Muffins looks yummy, so I become to want to eat.Pasco want to tell the people who see this ad,"This bread is very delicious! and Don't you hungry, too?"
I thought it is very effective, because this ad make people hungry but makes everyone happy. I really want to eat Englishmuffins when I saw this ad, so everyone go buy this muffin.
This CM is based on this actress' movies - kamome no shokudo, and several others. She opens a yatai at a movie in Okinawa and sells some food. So this is similar. And she always welcomes people to come and eat, like she does to the bear. I wonder why the scene is in the forest? And why do the children wear those clothes? Usually we toast English muffins in the toaster or toaster oven, so her way of toasting them is not what people usually do. I don't feel like I want to eat them after watching this commercial. If I saw a closeup of the toasted muffins with lots of butter, then I would get hungry for them. So this commercial connects because I know the movies, but it is not successful for selling the muffins.
ReplyDeleteMs. MacGregor
I think that the crispy sound of English muffins makes viewers appetizing.
ReplyDeleteEnglish muffin looked like so delicious. I became hungry after I see this commercial.
ReplyDeleteThe CM makes me feeling that I want to eat it.
ReplyDelete